By far the best marketing tool we use at the nursery is the newsletter. It has roughly 2500 subscribers and over the years I have figured out the best way to get people to open it and actually read it all the way through. It’s a combination of news, special sales, and entertainment. I decided a few years ago to put my “personality” into the newsletter and add funny photos, funny stories, and stories about me, our employees, and my family. A personal touch that reminds them they are buying from a family owned business. A business made up of people that live in the same community and share the schools and churches with them. It seems to have helped the number of people that open up the emails and the responses and replies are up 10 fold compared to just sending out sales emails. I had a few extra Christmas trees and branching left so I sent out a newsletter and finished it off with a story. Here is the story.
People will ask you what your earliest memory is and mine is clear as day. My earliest memory is from an early age Christmas morning. My father worked for his father at the nursery and like most young nursery sons, didn’t make a lot of money. My Mom was 24 with three kids. Combine the nursery salary with three crazy kids and you can imagine my parents questioned whether they had made the best choices. But Christmas was always different. It was still a time back in the 70s where we didn’t start celebrating Christmas until a few weeks before and kids didn’t want $500 Playstation 4s. My wants were simple.
Anything Speedy Gonzalez.
If you don’t remember Speedy Gonzalez, he was one of the Looney Toons characters. A Mexican mouse that was so fast nobody could catch him. He would fly past you and yell “Andele Andele !!” I thought I fastest 4 year old the world had seen. And Speedy was the only guy that might be faster than me. To say I was excited to get a pair of pajamas with Speedy Gonzales on the front would be an understatement. I put them on and spastically ran around the room. Showing everyone who would watch how fast I was. I can remember it like it happened yesterday. But it is a memory, and like most memories from 40 years ago, I’m not sure what part of it was made up of it in my head and which part was real.
A few years back my Grandmother’s house had burned to the ground in San Diego. San Diego has the most beautiful weather in the world but some times God has a way of playing Even Steven and he took my Grandmother’s house and memories from her. She was most upset about the photos and film that she and her husband had collected over the years. My Grandfather filmed everything. There are very few people that had films of their parties growing up in the fifties and sixties and my Mom had pretty much every minute on film. Or had. But a miracle had happened. My uncle was going to surprise my Grandmother and had grabbed all of the film out of the attic and taken it to be put on CD. He did that a week before the fire. It was all saved. Of course the first thing my family did was watch it, all of it
We watched my Mom go to Jr High, Girl scouts, go sledding. Start college, get married and have some kids. There were birthdays, anniversaries, and yes, Christmases. One of those Christmases is with my young Mom and her kids. We see our parents and realize they are getting old. We are reminded how young they were through pictures but nothing brings you back like film. My Mom was stunning. The most beautiful smile you had ever seen. Thin and in shape which is also known as 24 years old. I almost cried when I saw how young and amazing she looked. Where I lost it was somewhere else. There was this little kid, a cute kid, wearing Speedy Gonzales pajamas dancing around like a little spaz. The biggest, happiest smile you have ever seen. All because a pair of pajamas. The memory was real. Every single moment in my head was replayed in the home movie. Captured on film to fill in the blanks 42 years later. My first memory added to a new memory that was just as happy.
Here’s hoping you have a Speedy Gonzales Christmas. Whether its yours, your kids, or your Grandchild’s. I hope that what came in the gifts entertains you for a little while but the memories of getting together with friends and family stays with you forever.
Merry Christmas and Happy Holidays. Please come see us again in the Spring (after you buy all your Christmas stuff this week)
Shane and Everyone at Country Arbors
Click for current price.
Domain Of The Day: Pay.us Great name to accept payments. Merchant services
Domains That I Like With Multiple Bids
RollCage.com Great brand. Exudes security and protection
EasyTeach.com 18 years old. We all want to learn quickly and easily. This sounds like that will be the case even if it isn’t
MyBrothersKeeper.com A saying from the story of Cain and Abel from the Bible. Still used today. And I actually am
Alegis.com Upgrade name for a few places. 18 years old
AIBoulder.com Artificial Intelligence is the first thing I think of but could represent other things. 18 years old
PacificIslanders.com Anyone with origins in the Pacific Islands. A big push right now on these islands to respect the history and culture. Great name to do it
Missing.net This needs to be used for good. Or to find cats that got out of the house
BGD.biz Great letters. You know I like LLL.biz
ModernTales.com So many good things can come out of the content of this one.
GGIH.com The kind of LLLL.com that offer the most value right now
337188.com The double 8 may get it to four figures
RapidCycle.com Fast bike or quick period
WZ22.com The LLNN.com are getting bids as long as its a double number
FirefoxDownload.com Not a big fan of buying trademarks. Looks like a lot of people don’t have the same problem
SpeedRehab.com “Heal at twice the cost and half the time”
Domains With One or NO Bids
SuperDelete.com Great name for reputation defender or phone or computer file eraser
GoodSex.org No bids on this wonderful teaching name. Or just a high class porn site.
GBCN.net Won’t be at no bids very long
NastyRide.com Nasty as in, cool and original or dishes on the dashboard
IncredibleCookies.com I might just be hungry but I’m liking this $12 cookie names
TheLifeCoach.org No bids. I think it works with the dot org
Some LNNN.net and smaller getting interest
Names That Have Bids
COMM.com Wow. All I can say is great price but not good enough
121.net Very strong numeric dot net. The reserve is very strong as well
MPL.net We’re going to talk quite a bit about LLL.net next Monday on DomainSherpa
CampingSupply.com Ends today. Great name to sell stuff for the great outdoors
Punches.com Sometimes you have to go with them
DGCD.com Great letters all around
NoPro.com What some call GoPro
CZ9.com Met reserve at $380
NewChoice.com Great brand for a new service or product. Only 19 bidders
TinyToes.com Cute kids brand
FLIPPA and SEDO
Accordion.com Great one word dot com. At a reasonable price at press time
Black.car If only the renewal wasn’t so crazy
88888.xyz Will be interesting to see what this goes for
o00o.com One of the craziest looking domains you can buy. Confusing but cool
MORE Short Brand Dot Coms at Catchy.com
Take a look at some of the names coming Here is the FULL LIST
Have a name at auction and need more exposure? Send me an email. I Charge $10 per name per day. We may be able to help. If you have an auction you want to promote, email us for details.*All names chosen by me, Shane . (ie you click through and purchase a name you like) or an occasional paid listing. Everything I say is based on my own research or is opinion. Do your own due diligence. That means look it up yourself if you don’t think the stats or my opinion is correct. I hand choose my names but I am paid to make this list by both the auction houses, individuals that are auctioning names, and Godaddy affiliate links. Keep that in mind and only buy names that YOU think are good