I’ve been concentrating more and more on putting together a portfolio of domain names that cater to the start-up market. A market that tends to be made up of everything from hand registers to names under $5000. My names tend to be in that $2000 to $3000 price range which is an affordable price range for a new company. I appear to be getting the hang of it as the last 5 names I’ve sold have become new companies or apps. Lately I’ve been studying the Chinese market, a market that alone will account for billions of users and have a large group of startups. To get a feel of what names and domains the newest Asian technology and app companies are using, let’s take a look at the domain names of Asia’s Top 25 startups ( in no particular order) .
1. Flutterscape.com Japanese novelty gifts
2. Zopim.com Videoconferencing
3. Gantibaju.com Indonesian clothing
4. Tochindot.com Sekai camera. Mobile smart video
5.Buuuk.com Location based mobile Applications
6. Mig33.com 40 million user social network
7. Creately.com Online diagramming and design tool
8. Twitcasting.tv Company’s name is Twitcasting Live. Twit and stream live video to the web
9. ShowNearby.com Singapore only geo listing app. Displays the nearest places of interest.
10. 8Squirrels.com Public funding site
11. Elevyn.com Fair trade item marketplace of hand made products
12. ResumeTracker.com Applicant tracking software for human resource departments
13. Quik.co.kr Quik Microblogging for enterprise. Korean language only
14. Insyncq.com Company is called Insync so domain is pretty poor one here. Dropbox for Google users
15. Voicetap.in Company is Voicetap and .com is not owned by the company. Voice and video service that allows user to contact experts in particular fields.
16. PicLyf.com Self described as Flickr meets Foursquare
17. Foound.com Location based software that lets users follow the location of their friends and organize hangouts
18. Passwindow.com Visual password for credit cards and ids. Perhaps the coolest thing I’ve seen in a while. I’ll be doing a story on this one
19. Wego.com Travel search site. Fantastic name
20. Agistartech.com Product is called 123PassportPhoto and they own the dot com but forward it to this domain. It’s an online passport photo maker
21. Galenic.web.id Gamelan is the product but they don’t own any of the major tlds. It’s a “social music station”
22. Movreak.com Stands for Movie Freak. Social movie fans app
23. Zopim.com Provides users with the ability to give live support using any device.
24. YourChalkboard.com Product is called Chalkboard but obviously very expensive. Mobile app that lets companies target local shoppers via geo locationing on their phone
25. Yureekah.com Lets companies track their competitors’ online advertising campaigns.
As you can see that the names were mostly random names and those that had dictionary words usually did not own the dot com. It tells me that the Asian startup community is similar to the American startup community and would rather keep their domain expenses low and purchase names that are more “creative”. Of the 25 domain names, only a few would have had any value before the start of the company. It proves yet again that most startups don’t have the cash to buy expensive domain names and go with obscure names. As even those obscure names disappear it will by interesting to see the approach over the next few years. I think it leads to my thought above, more sales in the 2 to 5K range for creative, short, names.