I was surprised today when I received an email from a reader that let me know that LoveLogo and all its assets were up for sale at Flippa. LoveLogo is probably best known in our industry for having funny and informative info graphics. But the infographics didn’t pay the bills. It was supposed to be domain sales. Evidently that doesn’t either. When I contacted Jordan about working together this summer he mentioned he was more interested in building websites and startups. Looks like he may be heading in that direction in his description of reason for selling
it has become harder and harder to find quality brandables for our price range and as a result it has become difficult for us to replenish our stocks without overpaying or buying below average names. 18 months ago you could buy nice short brandables for under $20 but now on the expired auctions they are going for $400+ for the good ones and even the lesser ones are near the hundred dollar mark. We never had a huge portfolio so it was always difficult to replace the better names but now its much tougher but we were lucky to get quite a few during the good times.Secondly we have different projects within the company and one of the apps we are developing has received outside funding so focus is shifting towards these emerging markets and technologies
According to the stats he’s put up the site isn’t getting much traffic nor selling very many names. An average of $3700 per month. Not a lot for all their efforts. I wish Jordan and crew the best of luck in their sale and in their new ventures. It’s a talented group so I know they won’t need it.