One of the reasons I think the new GTLD’s are struggling, has to do with what I wrote about on Saturday. For the most part they’re all keyword span the dot domains. If there’s less emphasis on keyword .com domains, then there certainly isn’t going to be a huge demand for other keyword extensions.
I was always skeptical of the premise that we needed more domain options, especially when we have the ability to add all sorts of words to the root keyword and when we’re making up words for a brand. Plus there’s hundreds of CCTLD’s.
Keep in mind that I’m talking about what’s happening in the domain world as I see it, and not what I want, think is right or the best option. I sometimes wonder why companies aren’t going with more keyword type brands, or doing a hybrid strategy where the established company chooses an easy to remember descriptive domain name.
The name of the company doesn’t have to be the same as the domain. I see this more with small to medium sized businesses. A year ago I used the example of a company that sells water softeners. I have no idea what the company name is, but I remember their domain, HardWater.net. To me that keyword .net has more value to this type of company, than a made up brandable. Probably not the case if this were a national company trying to make a mark on their industry, but too often we forget that the majority of companies buying our domains aren’t global or even national companies. They’re small businesses, start-ups, local entities and someone’s undeveloped concept that isn’t close to being a real business yet.
As far as the New GTLD’s go and whether they’ll ever be a lucrative option for investors, I think the key is to keep an eye on .com sales trends. If you see the pendulum start swinging back to keyword domains, maybe then it might be worth taking a good look at NGTLD’s.
- Main List NameJet Flippa/Sedo
- LLLL.com’s LLL, CCC, 5L Other LLLL’s
- Short Brandables Numbers One Worders Vape, Vegan, VR
- Snap Names/Dropcatch NamePros Godaddy Value BIN
- Available For Reg Fee
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TopCars.com 8 days left, almost to reserve
The No Bid List
BlockLots.com Get your blocks in bulk, buy a whole lot
ClassOfToday.com A modern approach to education
DarkEngineer.com Creates and runs evil things
DevelopStrong.com Software or app company, adding strong makes the customer feel good.
DigiTranslate.com digital translation, maybe its a program or service that takes code from one language and translates it into another. I don’t know much about code
DoNotGetIt.com List things that you shouldn’t buy
DragonSmile.com Don’t think it’s a dental brand, but dragon added to something usually sounds good
DrAuthority.com The place where the dr’s go for information
EngagedSociety.com a site that keeps it’s readers up to date with current information and encourages them to take an active role
ExtractLove.com This service will squeeze the love out of someone that doesn’t love you. Maybe it’s hypnosis or torture, they’ll get the results you’re looking for.
FlexibleFreedom.com Not just freedom, but flexible
GoodAlready.com No need to change the formula, it’s good already
HateControl.com The site for people that don’t like to be told what to do
HikingOutlet.com Buy all your hiking supplies here
iAmYourGuy.com A name that let’s everyone know that you’re what they need
IncrediblePen.com Never runs out of ink and fits nicely in your grip
LineHold.com unyielding, hold the line
MapleToken.com Crypto for Canadians
NoticeCloud.com Sends out important messages via the cloud
PalRental.com Need a friend for a few days? Rent one
PatternPerfect.com I like this name with the double P’s, maybe it’s a rug or quilt
RsvpPro.com save your spot
ShockStrategy.com Go all out with the shock strategy
SkipSugar.com A promotional name for a sugar substitute
SuperAwake.com An energy drink
VisualStealth.com A camouflage brand
Your LLLL.coms of The Day
LLL’s, CCC’s, 5L’s
MORE Short Brand Dot Coms HERE
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