Domain Spotlight:

Domain Shane’s Daily List of Domains at Auction for Thursday October 17th, 2019

There was a debate going on last night on Twitter about whether Supply Razor company really upgraded their name from to Many people told the owner what a great move it was but true branding people know that he went from a bad name to a confusing brand. While it looks good because its one word, now he has a different problem. His traffic is now owned by and the general public doesn’t know co . Yeah, yeah “but startups are using it” that’s what domain investors say. And of course anyone who has sold a dot co for a lot of money is going to support dot co. Ask them how many businesses they run on a dot co.

With dot co you are going to have to market your way into business. Especially in the big market of razors. I think the name for $388 (which its listed for sale at) like Theo from Domain Gang suggested would have been a better move. Some said that pigeonholes them into razors. Which is exactly what they do. But what if they want to expand? Into what. Deodorant? Whatever they expand to will be related to razors won’t it? Its a better name and great for SEO.

What’s worse is I think the name Supply sucks anyway. Its boring and generic. Exudes no emotion or thoughts when you hear the name. Even the labels are monotone. I realize the blades are sleek and simple and the owner is trying to exude that through the font and the type size. I assume the owner is trying to use that to represent simple but the name doesn’t do the product justice. The product is awesome. It’s the url I think is no good.

But don’t get me wrong. I’ll sell a dot co all day long. Who am I to tell someone not to waste their money. Especially if they want to waste it on me. But one quick question. Name one major company that I would know that operates on a dot co? Now name a company on a dot co that the average person would know? I’m sure there is one but can’t think of it.

Quote of the Day: Morning is wonderful. Its only drawback is that it comes at such an inconvenient time of day

Domain of the Day: Female names are as in demand as any type of name

Namejet, Sedo, Snap, and other Names Up for Auction Snap expiry and one of the best 5Ls they’ve had in a while It sounds like an IPA so its a great brand Going to be good for someone in our industry

The Sedo Auction starts today. Quite a few LLL.coms up at auction C is the best ending letter in my opinion. Or at least in the top 3 No bids on this 5L 1999 birthday. Busy sidewalk

Godaddy Domains With Multiple Bids

Click the links to fund the site and our work Top number of bids on the Godaddy board. Buying for the juice of the backlinks Drivers, Firearms (in the US), drone Same here but the price is much much higher Anyone else see “Likes”? My daughter would have wanted this from just the name alone Could be aromatherapy but pretty much every scent name is a candle name The prices on the repeaters no longer surprise me Great letter, good bids Almost a million backlinks Juice if you need some for an athletic themed site It’s got social in the name and generally that’s good enough Earth names continue to do well at expiry auctions A first and last name. Just a few bids Upgrade name for a few dozen companies Good if you are trying to sell or rent out Going to be a product. Just not sure what its going to stop or guard Sounds like a marketing site Christmas site all the way I would think the next few weeks would be peak season at the Zombie Store Good 6 letter brand if it goes cheap enough 21 year old name. FM stands for music now I for International

Godaddy Domains With One Or No Bids

The Rest of the Godaddy Names With Bids

Have a name at auction and need more exposure? Send me an email. We Charge $10 per name per day. We may be able to help. If you have an auction you want to promote, email us for details.*All names chosen by us, Shane and Josh . (ie you click through and purchase a name you like) or an occasional paid listing. Everything we say is based on our own research or is opinion. Do your own due diligence. That means look it up yourself if you don’t think the stats or our opinion is correct. We hand choose the names but we are paid to make this list by both the auction houses, individuals that are auctioning names, and Godaddy affiliate links. Keep that in mind and only buy names that YOU think are good.

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5 Replies to “Domain Shane’s Daily List of Domains at Auction for Thursday October 17th, 2019”

  1. Shane, what do you think about the “big” change in search results on Google if you are using Chrome (no change yet for firefox and explorer)? The results no longer show the extension just the favicon, website name, and breadcrumbs. The only one was and Google Ads but not for Best Buy and other results. The “Title” of the post is now the main line (larger font and colored).

    This seems like a major change for website owners and domain investors. The example you give about will now show “Supply>11 best razors>…”. The searcher would not immediately know that it is .co. This will definitely affect Organic search results if the site can get ranked in Google, but I agree the direct type-in traffic will still use in

    As a consumer, I was searching for photography equipment last night and couldn’t trust the site Google was presenting. The focus was on the title of the article, and I didn’t like it.

    The examples of recent transactions on Domain Sherpa (all three were non .com) would see a big difference. The would simply show as “Parts>auto>5 top …”. You would never see the .online. For, it would be advantageous with “Feather>…”. You wouldn’t initially know that it was an .io.

    Seems like a major shift for SEO and domain owners. Like to hear your thoughts?

    1. Mark,

      I think it sucks for the user and will evolve. Can you imagine all the people that bought NewGs with descriptive endings that are all now dropped on Chrome. Pretty much makes them irrelevant. Undoubtedly consumers
      will become familiar with non coms. But of all them I do think dot co is most confusing. Too close to .com. But I am more than willing to be wrong on this and I hope dot co becomes a vibrant, desired dot ending. As a domain investor I want “want”. Back to Chrome, I have no problem with them putting just the companies name but that company still has to have a place to reside and I feel the smartest and best move is a memorable dot com. Regardless
      of Google thinking they can control the situation

  2. I like .co but I agree on most of what you’ve said. The word ‘supply’ doesn’t really give off any emotion. It might be a bit confusing. I wouldn’t have thought the company at is selling razors just from the name. However, I wouldn’t have known what does either just from the name. So, while it’s a confusing name I don’t think it’s any worse than what they had. I do agree, seems like a better fit over both.

    As for .co companies, right away I think of Overstock with but I suppose that doesn’t count as it’s just a redirect to Hmm… I did see an ad on PlutoTV the other day for a company that sells a workout mirror and they’re using Also, I always remember that sells this tablet device, but I get your point. No matter how many I can think of they are never really huge companies. They don’t hold the same weight as a company like The big players are all using .com.

  3. You were spot on with what is more important than even the prefixcom vs .co. Supply sucks, I would never think that was the product they sold, I would never visit either domain, I would never click a search listing. How someone thought that was the brand really makes you wonder?

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